Friday, February 5, 2010
Maharam Digital Project
Paul Smith, Fred Tomascelli, Markus Lennenbrink for Maharam
Maharam has teamed up with artists and designers to create a line of digitally-printed wallpapers that can be used in commercial and residential spaces. It seems a logical yet innovative step from art hanging on walls in frames to art as wallpaper, and also a good use of digital technonologies that have recently become a real viable printing option for wallpapers and even rugs and textiles. Digital printing really opens up all the options, without limitation on color, or levels of gradation. Since 1902, Maharam has always been a pioneer in the world of interiors and textiles, and although the brand is huge and recognized the world over, the spirit of forward thinking still shines through in 2010.